Manel Morillo Prieto

One of the major booms in gastronomy in recent years has been the home delivery service. But despite the massive influx of businesses in this sales channel, the customer experience may not have been the best. How can we meet our customer's expectations in a service as difficult to control as home delivery?

Artificial intelligence is defined as "the combination of algorithms designed for the purpose of creating machines that have the same capabilities as human beings" and, in practice, it increases and improves our decision-making capacity, as we can assimilate a greater volume of data with the help of tools and implement actions and changes based on real data and statistics; not only on intuition. Clear and easy to implement examples will be presented in the Horeca sector, looking at how one can take advantage of NGEU aids to implement the solutions.