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Conference

Value scoring: Product value in the eyes of the consumer

The Alimentaria Hub Innovation (R&D&I) and Brands Value

Tuesday 19, 13:00h - 13:45h | Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
19-03-2024 13:00 19-03-2024 13:45 Europe/Madrid Value scoring: Product value in the eyes of the consumer

Value Scoring looks at how a product and its brand, as a whole, is valued by its consumers. It evaluates the sensory perception of a product and its packaging and brand in the same session. It allows to identify which specific product, pack or brand attributes the client needs to work on to increase market share with the relevant consumer segment.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank

Value Scoring looks at how a product and its brand, as a whole, is valued by its consumers. It evaluates the sensory perception of a product and its packaging and brand in the same session. It allows to identify which specific product, pack or brand attributes the client needs to work on to increase market share with the relevant consumer segment.

Speakers

Alimentaria & HOSTELCO
Exhibitors and Products Catalogue

The list of exhibiting companies is provisional and is updated constantly, so it is subject to change.

 

For this reason, we recommend you to check it frequently.

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