HOSTELCO
International Trade Show for Equipment in Hospitality, Catering, and Collective Restoration
In 2026, Hostelco will celebrate its 22nd edition with a renewed conceptualization of the exhibition space.
By 2026, we have a clear roadmap and are returning with a new value proposition tailored to the needs of the sector, aiming to generate more business than ever before.
HOSTELCO 2026
New competitive advantages
A unique positioning
We are taking our alliance with Alimentaria one step further, moving beyond being two jointly held events to become the only reference event that meets all the needs of the Retail, Horeca, and Foodservice ecosystem. A unique positioning across the entire international trade fair market.
A more comprehensive and cross-sector showcase for the food, gastronomy, food service, and hospitality equipment industries.
Horeca channel specialists
Hostelco has partnered with Alimentaria to create the largest platform for the Horeca channel, reaching unmatched dimensions in the Spanish trade fair market (almost 700 exhibitors). We foster transversal synergies between equipment and food, and we stand out for our ability to handle each of our sub-sectors in a fully specialized way. Thanks to an organizing committee that represents the industry, we are listening to the needs of the Horeca channel and acting in favor of its interests.
Demand on focus
We identify and guarantee the attendance of key buyers both nationally and internationally. In this edition, we are increasing our demand generation budget by 40% compared to 2024 to:
- Ensure a tailored experience for national distributors by offering them membership in the Distributor’s Guide, covering travel and accommodation expenses to visit the fair, and developing a bespoke on-site activity programme.
- Invite strategic international profiles from the entire value chain of the hospitality industry, hotel chains, restaurant chains, collectivities, or the contract sector.
Business platform
Through the Recommend Programme , we invite potential buyers on your behalf, covering their expenses from our organization. We work together to ensure your maximum return on investment.
Additionally, we offer the Matchmaking System, a state-of-the-art digital tool available during the event to help organize your meeting schedule with Hosted Buyers.
The most international fair
The only fair in Spain that hosts nearly 10,000 international professional visitors interested in the Horeca channel. They come from 72 strategic countries for the internationalization of our offering.
The showcase for innovation
Hostelco is the voice of all industry trends. In the The Horeca Hub space, we gather experts to disseminate sector knowledge. We also detect and highlight all the news and innovations presented by our exhibitors at Hostelco through all our communication channels.
A new experience
Hostelco 2026 is preparing a well-organised and easy-to-follow programme with new activities that offer solutions to the industry’s challenges, through networking meetings, demonstrations, routes designed by sector and demand profile, training sessions and recognition of excellence with the new Horeca Awards.
ONE FAIR, AN ENTIRE INDUSTRY
Explore the Hostelco industries and discover all they have to offer
The main stakeholders vouch for us
ORGANIZING COMMITEE
More and more leading partners in the Horeca channel are joining
2024 figures
Demand-side players who visited us at the last edition share their opinions:
Very satisfied with their visit
Confirm they will return
Closed deals during their visit
