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  • Mayte Ballesteros

    CEO of Ballesteros Consulting and Secretary General of DECOD | Ballesteros Consulting Barcelona
    Mayte Ballesteros

    Biography

    Expert in value chain management within the hospitality sector, with more than 25 years of experience holding executive positions in procurement, R&D, quality, and business development. I currently lead Ballesteros Consulting, a firm specialized in maximizing our clients’ profitability. To achieve this, we apply a strategy based on a holistic view of the business —sales, costs, processes, people, and customers— enabling organizations to optimize performance, enhance the customer experience, and drive solid, sustainable growth.

    Sessions

    12:15h
    Intro | The Horeca Hub

    Welcome to Smart Supply Focus Session

    Mayte Ballesteros
    Mayte Ballesteros Ballesteros Consulting CEO of Ballesteros Consulting and Secretary General of DECOD Speaker

    2026-03-23 12:15 2026-03-23 12:20 Europe/Madrid Welcome to Smart Supply Focus Session

    The shift in the relationship with suppliers is key: purchasing priorities, customer demands, and decision-making processes are changing. This session provides context for this new logic in supply.

     

    Talk Stage 1 - The Horeca Hub
    Mon 23 12:15h - 12:20h Talk Stage 1 - The Horeca Hub Free access
    14:15h
    Keynote | The Horeca Hub

    Industry Leader Executive Summary

    Mayte Ballesteros
    Mayte Ballesteros Ballesteros Consulting CEO of Ballesteros Consulting and Secretary General of DECOD Speaker

    2026-03-23 14:15 2026-03-23 14:30 Europe/Madrid Industry Leader Executive Summary

    In conclusion, key insights on procurement, suppliers, and strategic priorities are synthesised, providing clear criteria to make better decisions, optimise costs, and align offering, customer, and profitability.

    Talk Stage 1 - The Horeca Hub
    Mon 23 14:15h - 14:30h Talk Stage 1 - The Horeca Hub Free access

    Alimentaria & HOSTELCO
    Exhibitors and Products Catalogue

    The list of exhibiting companies is provisional and is updated constantly, so it is subject to change.

     

    For this reason, we recommend you to check it frequently.

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