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  • Patricia Charro

    Global Innovation Manager | LLYC
    Patricia Charro

    Biography

    Global Innovation Manager at LLYC. Nova 111 List 2025. Driving communication with AI and tech. +10 years leading innovation projects with global impact. PDD and Project Manager.

    Sessions

    17:00h
    Round Table | The Alimentaria Hub

    Food & fake news: a new challenge for competitiveness and reputation

    Fernando Moraleda
    Fernando Moraleda LLYC Senior Food Advisor Speaker
    Patricia Charro
    Patricia Charro LLYC Global Innovation Manager Speaker

    2026-03-24 17:00 2026-03-24 17:45 Europe/Madrid Food & fake news: a new challenge for competitiveness and reputation

    A conversation on the impact of fake news in the food sector and its effects on reputation, competitiveness and consumer trust. Based on the report “Health, Food and Fake News,” the session will explore the causes of misinformation, its consequences for the sector and the most effective strategies to anticipate and respond to these crises.

    Sala INNOVAL by CaixaBank - The Alimentaria Hub
    Tue 24 17:00h - 17:45h Sala INNOVAL by CaixaBank - The Alimentaria Hub Free access

    Alimentaria & HOSTELCO
    Exhibitors and Products Catalogue

    The list of exhibiting companies is provisional and is updated constantly, so it is subject to change.

     

    For this reason, we recommend you to check it frequently.

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