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Sergi Freixes

- Spain
Sergi Freixes

Biography

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Sessions

17:15h
Presentation | The Coffee Stage

Generation Z decides how they want to drink coffee

Sergi Freixes
Sergi Freixes - Speaker

2026-03-23 17:15 2026-03-23 18:00 Europe/Madrid Generation Z decides how they want to drink coffee

A space led by IED Barcelona where the results of a food design project on Generation Z’s relationship with coffee will be presented.
An analysis of environments, formats, and consumption moments to understand how this new audience is already entering bars and cafés.

Link at https://www.ied.edu/courses/barcelona/master/food-design

The Coffee Stage
Mon 23 17:15h - 18:00h The Coffee Stage Free access

Alimentaria & HOSTELCO
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